Paid Social Advertising Services That Drive Scalable Growth
Initiate Advertising & Marketing provides performance-focused paid social advertising services designed to attract, engage, and convert your ideal audience. We build and manage paid social campaigns that generate demand, nurture interest, and drive measurable business outcomes.
Paid social is where attention is captured—and when done strategically, it becomes a powerful growth engine.
What Is Paid Social Advertising?
Our Paid Social Services
We manage the full lifecycle of paid social campaigns, from strategy and creative to optimization and reporting.
Paid Social Strategy & Setup
Strong paid social performance starts with the right foundation. We build campaigns designed for your audience, funnel stage, and goals.
Includes:
Audience research and targeting strategy
Platform and campaign structure
Funnel and objective alignment
Tracking and attribution setup
Creative and messaging strategy
Paid Social Management & Optimization
Paid social performance depends on continuous testing and iteration. We actively manage campaigns to improve efficiency and results over time.
Includes:
Budget and bid optimization
Creative testing and iteration
Audience refinement and expansion
Funnel performance optimization
Ongoing reporting and insights
IS THIS THE RIGHT FIT?
Who Paid Social Is For
Paid social works best for businesses that:
Want to build awareness and demand
Need to scale lead generation or sales
Have compelling offers and messaging
Are ready to invest in creative testing
Ready to Launch or Scale Your Paid Social Campaigns?
If you’re ready to turn attention into demand and demand into revenue, we’re ready to help.
Book a consultation to build a paid social strategy that aligns with your growth goals